Edited by
Gwenaëlle Oruezabala, Nantes University, France.
Hicham Abbad, Nantes University, France.
ISBN : 9781836690511
Publication Date : March 2026
Hardcover 352 pp
165.00 USD
Co-publisher
This book explores the development and deployment of digital technologies in supply chain management. The digital transformation of supply chains enables organizations to address traditional challenges in optimizing logistics flows, lead times and costs. It also contributes to improved traceability of operations and enhanced collaboration between stakeholders, with the aim of increasing competitiveness while meeting environmental requirements.
Digital Strategies in Supply Chains presents real-life situations from industrial and service organizations, providing insight into the practical issues faced by logistics and supply chain management (SCM) practitioners regarding the opportunities offered by digitalization and the implementation of appropriate digital strategies. At the end of each chapter, analysis and correction elements are provided.
Part 1. Design and (Mis)alignment of Digital Strategies in Supply Chains.
1. Penet: Challenges and Opportunities for AI in the Modernization of the Supply Chain of a Construction Firm, Jean-Marc Joyeux, Marc Souply, Orlane Voisin and Marc Malmaison.
2. Alstom: Towards a More Efficient and Connected Unified Supply Chain, Fatiha Naoui-Outini and Adeline Siau.
3. Marjanemall: A New Electronic Marketplace and a Digital Revolution in Logistics in Morocco, Malika Ajerame.
4. NAOS: Scrum Project and Augmented Purchaser, Cécile Godé and Pauline Keh.
5. Trackdéchets: A Digital Platform for Hospital Waste Management, Meriam Karaa, Hanane El Bahraoui and Sarah Garidi.
6. Mooville: Behind the Scenes of Self-Service E-bike Logistics, Robert Bessonnaud, Jennifer Lazzeri Gracia-Campo and Laurence Saglietto.
7. GRF: The Blockchain in Organizing River Transport Logistics Chains, Thierry Morvan, Mathieu Lesueur-Cazé and Laurent Bironneau.
8. Labeyrie: Adoption of the Blockchain in the Context of an Agri-food Company, Lisa Laforet.
9. Parnassos: Rehumanizing Digitalization of a Supply Chain?, Nejib Fattam and Tarik Saikouk.
Part 2. Use and Evaluation of Digital Projects Implemented in Supply Chains.
10. Brasserie de la Pleine Lune: Deployment of an Information System (IS) for Traceability of Beer Kegs, Blandine Ageron and Olivier Lavastre.
11. HAROPA PORT: Digitalization of Seaports, Sophie Cros and Carine Dominguez-Péry.
12. AXA: Making Business More Inclusive Through Purchasing and Artificial Intelligence, Oihab Allal-Chérif.
13. Royal Treasures of Abomey in Benin: The Impossible Digitalization of Memorial Logistics, Marc Bidan and Gilles Paché.
14. McGill University Health Center: Decentralization and Security of Medical Data, Rami Alkhudary and Ghassan Al-Sumaidaee.
15. Hemera: Implementing Robotic Process Automation (RPA) Within Energy Sector Purchasing Departments, Laurence Viale.
16. BT&C: Implementation of a WMS at a B2B Distributor of Electrotechnical Products, Célestin Elock Son and Georges Bidi.
17. Save the Children NGO: Digitalization of Asset Management, Pingwende Nathanaiel Congo and Grégoire Nabi.
18. SCA Ouest: An Experiment in Automation and Robotization in Action!, Hicham Abbad and Gwenaëlle Oruezabala.
Gwenaëlle Oruezabala is Emeritus Senior Lecturer of Management Sciences at Nantes University, France. Her research focuses on sustainable supply chain management and the digitization of processes in inter-organizational buyer–supplier relationships.
Hicham Abbad is Senior Lecturer of Management Sciences at Nantes University, France. His research focuses on the management of customer–supplier inter-organizational relationships. He is currently interested in the organizational transformation of supply chains brought about by the use of emerging technologies.
